The Covid- 19 pandemic rebooted and redesigned trends across industries including real estate. The pandemic life resurfaced the need for owning a personal abode as a priority and preferred commodity on the grounds of safety and stability. Rapid urbanization and employment- led migration lures young workforces to house- hunt in the bustling metro cities. The globe trotter youths have led to the advent of the studio apartment trend into India. Studio apartments are considered the ideal ‘first home’ in a metro city which has a higher cost of living as compared to other cities. These apartments often seen as ‘bachelor or single user accommodation’, now also witness small families or a group of 2 or 3 co-workers/ friends move in together.
Many international cosmopolitan cities like New York, Manhattan and Singapore offer studio style living to its emerging homebuyers and the same trend has now followed to India’s financial capital- the city of Mumbai and MMR. Hiranandani Group, being ahead of the curve, caters to this new- age homebuyer by developing neo- classical ‘Studios’ at the ‘Solitaire’ tower in the mega township of Hiranandani Estate, Ghodbunder Road, Thane.
